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Mobile VAS Forum 2010

During an intensive survey among the Latin-American telecom community, we have found forecasts and common opinions pointing at a decreasing voice ARPU in upcoming years, and stressing the strategic need of developing successful VAS products to ensure a resilient and sustainable revenue generation. We assumed the task of sizing up that challenge and identifying which business opportunities are being created or underused, and how the players could or should explore these alternatives.

As an outcome of a deeply analysis, we are glad to announce the realization of the Mobile VAS Forum, which will be the exclusive event focused on Latin-America’s VAS experiences to bring together the key players of the mobile industry.

Evolving from the well established Mobile Messaging & VAS Americas, this major conference focuses on the alternatives and opportunities for revenue growth through value added services. Addressing the critical issues to increase revenue for mobile operators and the whole value chain, this summit tackles acknowledged world class case studies, winning strategies to develop and roll out new products, business opportunities and a deeply and comprehensive networking driven agenda.

The agenda covers all VAS topics, such as SMS and MMS boosting strategies, business models for mobile marketing and advertisement, mobile payment, content products, music, games, mobile TV, entertainment, 3G services and others products available for the telecom market. Aside this opportunity analysis, the event will share the standpoints from many different players of the industry, in order to track the best experiences and highlight the successful models adopted aiming at a long-term growth for involved partners.

We are absolutely confident that this event will be the official meeting point for the industry’s community. In addition, it will be a great honor if we could count with you for this summit that consists one of our most important events for 2009.

Best Regards,

Mobile VAS Forum Team.