Chairman’s Opening Remarks

Daniele Tricarico

Senior Analyst for Latin America

INFORMA TELECOMS & MEDIA

Overview on the Current Value Added Services Marketplace in Different Parts of Latin America

• Number and profile of users
• Mobile online behaviour
• What kind of VAS are able to reach the consumers and why

Mario Meirelles

Senior Analyst for Latin America

INFORMA TELECOMS & MEDIA

The Operator’s Importance for Content and Application Platforms’ Launch

• How can the operator aggregate value to the business
• The operator functioning as a smart-pipe

Leonardo Flory

Web & VAS IT Manager

TELECOM PERSONAL ARGENTINA

Staying Competitive: Deploying Hosted Messaging Solutions to Match Evolving Business Needs

• Current strategies to address next-gen technology, new services and capacity issues
• Staying competitive while minimizing capital investment and preserving resources
• Messaging solution features that help maximize ROI
• “Future-proofing” your system while leveraging existing investments

Tony Mijares

Senior Vice President, International Sales

INTEROP TECHNOLOGIES

Coffee sponsored by

Challenges and Opportunities to Increase ARPU Through VAS

• The importance of VAS for operators’ revenues
• How did 3G change the adoption for VAS
• The types of VAS that bring the most revenue to the operators

Omar Howell

Regional Mobile VAS Product Manager

LIME CARIBBEAN

Amilkar Torres

Product Delivery Director

DIGICEL GROUP

Omar Rodriguez

Marketing Manager Mobile VAS

CABLE & WIRELESS PANAMA

Digital Music and New VAS Opportunities

Juan Carlo Montoya

Regional Content Manager

IMIMOBILE

SPONSOR’S PRESENTATION

Lunch sponsored by and exhibition visit

Service Assurance: Not Only for VAS, but for Mobile Services in General

• Assurance of services based on the e-TOM model
• Assurance of services based on the ITU-T recommendations
• Services assurance management according to ICE’s (Instituto Costarricense de Eletricidad) best practices

José Chanquín Zuñiga

Telecommunication’s Services Division

ICE

How Operators are Driving VAS Revenues Through Personalization

Matt Anderson

Product Marketing manager

AMDOCS INTERACTIVE

Quality of Service on VAS and the Expected Revenue - Entel Bolivia’s Case Study

• VAS on the market
• How can you measure the mobile VAS quality? What does the client expect?
• Identification and definition of the associated costs
• Fulfilment of the commercial objective for the company
• When does a service cease to be a value added one?

Silvia Agudo

Revenue & Quality Assurance and Antifraud Strategies Specialist

ENTEL S.A. BOLIVIA

Mobile TV , IPTV and Video in General: How are the Operators Looking Into These Applications?

• The potential and present situation of this services in the region
• Availability issues
• Taking the most of these new ways of increasing revenues

Omar Howell

Regional Mobile VAS Product Manager

LIME CARIBBEAN

The Exponential Growth of Mobile Internet and How Can it Increase your Revenue

• The present and future perspectives of mobile Internet
• The stimulation of the market brought by 3G, WiFi and smart phones
• Stimulating more subscribers to utilizing the mobile Internet to increase ARPU and making it a must-have service

Omar Rodriguez

Marketing Manager Mobile VAS

CABLE & WIRELESS PANAMA